About Us
75 Years Experience
Aquarium, Pond & Reptile Experts
24 Hour Delivery
Our Story
Shirley Aquatics is a name you can rely on.
For over 75 years we have been helping people achieve their fish and reptile keeping goals, as well as supporting them with all of their needs.
Shirley Aquatics first opened it’s doors in 1939 on the Stratford Road, Shirley, West Midlands. We were pioneers in marine keeping, tropical plant growth and Koi keeping. In 1982 Ronald and John Cook, who had already become market leaders in importing Japanese Koi, took over the business.
Over the course of 35 years the family built on early successes, making Shirley Aquatics one of the largest and most well known aquatic stores in Europe, by concentrating on quality brands and customer service synonymous with a family run business.
In 2016 we decided that it was time for a change. The old building had done a fantastic job and kept us and many hundreds of thousands of customers happy over the years, but we needed a fresh start and a fresh challenge.
We moved the entire store to its present location, just one junction down the M42 on an already much loved farm retail site, Becketts Farm. We took over what was little more than a barn and created a store fit to carry on the nearly 80 year old legacy.
Exceptional Standards
We have always been a family run business offering exceptional customer service and a quality assured product range. There are no aspects of the fish keeping hobby we do not cater for and we make sure that all our staff are kept up to date with the most recent developments in our industry. We are passionate about the health of our livestock.
Our exceptional standards have been carried across to our reptile department which has grown tremendously over the last 15 years to become one of the region’s most reputable reptile departments.
Exceptional Team
Our experienced staff are at the heart of our business. Their team work, experience and professionalism mean that from the moment you walk through the door, pick up the phone or log on to our web site you know you are going to be looked after and given the best advice possible.
Our team realise that looking after your pet, whether it’s a shoal of neons, a chameleon or a pond full of prize winning koi, is extremely important to you and giving you the right advice and the correct equipment is vital to their and your happiness. That’s why we put a lot of effort into making the Shirley experience unbeatable.